As an incentive to own NFTs, the company will offer discounts on tickets and other attractive offers to those who have purchased its assets.
The world’s largest movie theater chain, AMC Entertainment Holdings, announced Monday morning that it will offer a unique NFT to its investors.
The introduction of the new NFT comes after the success of its Spider-Man-themed NFTs. In November, AMC partnered with Sony Pictures to give away Spiderman NFT to customers who purchased tickets to “Spider-Man: No Way Home”.
86,000 NFT sold out. Likewise, movie ticketing sites have collapsed due to the demand for NFTs and tickets. According to company CEO Adam Aron, AMC generated its second best-seller for a day as a result of the offer.
Aron stressed that it was inevitable that AMC would try NFT again after the initial success. He tweeted: “Given the success of AMC’s Spider-Man NFT, our very first NFT, I’m thrilled to announce our second NFT!”
Aron thanked Worldwide Asset eXchange (WAX) which partnered with the film company in their initial NFT effort. WAX is dubbed the King of NFTs and is the number one blockchain in the world according to data from DappRadar.
AMC Entertainment Leading the Way in Style with Its NFT Movement
By launching the NFT Spider-Man, AMC Entertainment became the first film company to offer this type of asset. Now he has announced plans for his second NFT asset. Like his first, his second NFT will be launched on the WAX channel. It will be available to new and existing AMC Investor Connect members. As a result, these shareholders will receive a sparkling medallion with the inscription “I Own AMC”.
As an incentive to own NFTs, the company will offer discounts on tickets and other attractive offers to those who have purchased its assets. Digital assets can be stored in the WAX Cloud Wallet or any other crypto wallet. AMC will cover all storage costs incurred by holders on the WAX Cloud wallet for the year 2022. Additionally, holders will be able to redeem their digital collectibles while AMC collects royalties.
Current AMC Investor Connect members, estimated at approximately 425,000, will receive AMC NFT free of charge. In addition, others who register for the Investor Program before December 31, 2021 will also be able to get it for free. According to the company, emails explaining how to obtain the NFTs will be sent in January.
Following Monday morning’s announcement, AMC shares jumped 5% to $ 30.46. At the time of this writing, the shares were trading at $ 28.79.
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